Interesting Facts

Marketing Translation, Localisation or Transcreation? So Confusing!

When it comes to marketing translation, there are so many confusing terms around! Logically, most people are unsure of their meaning. So it’s important to establish a difference between concepts like translation, localisation, transcreation, marketing translation, etc. We absolutely love with this article from MotionPoint. Here, the author explains these Read more…

Language Industry

Hello World Conference: 12 Lessons from an Insightful Event

The Hello World Conference that PhraseApp organised in Hamburg, Germany, has just finished. After 7 hours of thought-provoking presentations, we feel we have learned a lot. Representatives from Xing, Deliveroo, AWS, Jimdo, Auto1 Group, Beluga, Lengoo, Wieners&Wieners, Hamburg University, Dublin City University, Otovo, Glossa Group, and PhraseApp were present and Read more…