Multilingual SaaS: 8 Tips to Prepare for International Expansion
The world is a big place, and it’s only getting bigger. Over the next three decades, experts predict that the world’s population will swell to 2 billion people. That means more business opportunities for you—if you can just get your SaaS solution in front of them by turning it into
How to Lower SaaS Customer Churn in Foreign Markets
Customer churn rate refers to the number of customers or subscribers who stopped using your product or service within a particular period. For subscription-based products, like SaaS (Software as a Service), customer churn is one of the most important metrics you can get and it helps determine the business' overall
Hyperlocal SEO: All You Need to Know to Get It Right
Hyperlocal marketing is every small business's ace under the sleeve: a Google results page (or SERP) is one of the most competitive places on the Internet, but hyperlocal strategies make it a lot less so. For years, it was taken as gospel truth that massive corporations would always have an advantage